A rough cut is important as it is the first version you have of the music video that you are making. Having a rough cut helps to keep organised and can help to see where improvements and re-filming needs to be done. It also allows the producers a chance to get some feedback and work out what the target audience thinks of their idea for the music video.
The audience's feedback is very important as they are the people who will be watching and viewing the music video and they are the people who will buy the song and the music video so their opinion matter. Also, the target audience will normally go for the conventional music video as they would expect that from a electro pop music video.
We received feedback through the comments on our youtube page for the video and we used this to help us in the final video of the music video.
The image below shows the feedback that we got from the comments on the rough cut video.
We changed some of our editing techniques so that the music video fit in with the stereotypical conventions of a dance music video, i.e. faster editing at chorus and where the beat gets heavier.
We also re-filmed certain scenes again as we felt the quality wasn't good enough and the fact that the audience could pick up on it meant we needed to fix it.
We also re-filmed certain scenes again as we felt the quality wasn't good enough and the fact that the audience could pick up on it meant we needed to fix it.
This post demonstrates a basic understanding of why a rough cut and audience feedback is important to carry out. This is because you have only included basic points and have not considered the purpose of this in enough detail.
ReplyDeleteYou have also included the comments that you received, but have not included any comments about what you would like to change and why?