Questionnaire

Questionnaires play a big part in seeing who your target audience should be for your product. A questionnaire will give you a insight into what people of different ages and genders what to see and what will appeal to them for a music video. When analysing the results from the questionnaire, I will be able to see which age group would prefer to see and who our ideas would appeal to the most. 

Here is an example of the questionnaire that we made:

We decided to survey 40 people with our questionnaire, as we felt this was a big enough number to give us a variety of answers whilst not being too big of a number which would give us too much data and would make the answers and results too unorganised.

We split the questionnaires between the three of us and then as we were in school, one of us went outside of school and sampled people who were of a different age and background, compared to the pupils and teachers at our school. 

Doing this meant that we had a range of the widespread general population and this will make our data more reliable. 

Also as it is a questionnaire, it lowers the social desirability bias, which means that people will answer more truthfully and this will give us more accurate results.